Fox News Digital Achieves Unprecedented Success in First Quarter of 2025

Fox News Digital has emerged as the leading news brand for the first quarter of 2025, achieving remarkable milestones in critical metrics. The brand registered impressive increases in multiplatform minutes and views while also experiencing its highest number of unique visitors to date.

Record-Breaking Multiplatform Engagement

During this quarter, Fox News Digital recorded a staggering 13.2 billion multiplatform minutes, representing a significant 35% increase compared to the same period in 2024. This marks the 16th consecutive quarter in which Fox News Digital has maintained the top spot in this category. Additionally, multiplatform views soared to 6.3 billion, indicating a 30% increase year-over-year. In comparison, Fox News Digital overshadowed competitors such as CBS News, which logged only 1.27 billion views; NBC News with 890 million views; and ABC News, which managed a mere 290 million views, achieving an astonishing 21-fold advantage.

Unique Visitor Surge

This dominant quarter concluded with an impressive total of 124 million multiplatform unique visitors, showcasing a sustained interest in Fox News Digital content. The network has not only excelled in terms of view counts, but also in individual visitor metrics, affirming its position at the forefront of the digital news landscape.

Key Events Driving Engagement

The month of March was particularly eventful, featuring major news stories that captivated audiences. Notable events included President Donald Trump’s joint address to Congress, astronauts Butch Wilmore and Suni Williams returning to Earth after an extensive 280-day mission, and NPR CEO Katherine Maher facing intense questioning before a congressional committee. Among other highlights, Trump signed an executive order aimed at restructuring the Department of Education and announced tariffs linked to his forthcoming “Liberation Day” initiative.

A Successful Quarter for Fox News on YouTube

Fox News Digital’s remarkable numbers extended into its social media performance as well, with the brand achieving its best quarter on YouTube, accumulating over 1 billion video views. This exceptional performance solidified Fox News Digital’s stature as the leading news brand on the platform, amassing an impressive 1.2 billion views, which outstripped MSNBC’s 945 million views by 26%.

Competitive Landscape

The digital landscape remains competitive, yet Fox News Digital has consistently outperformed significant news players. In comparison to CNN, which saw its metrics decline by 21% from last year, Fox News Digital reported a 32% growth in multiplatform minutes over the same timeframe. This puts Fox News Digital firmly in pole position for the 49th consecutive month, showcasing a robust commitment to content that resonates with audiences.

Engaging Content and Social Media Leadership

Fox News Digital captured notable engagement across various social media platforms, securing its position as the most engaged news brand. A report from Emplifi indicated that Fox News achieved a remarkable 245.3 million total social interactions in the first quarter. This accomplishment marks the 43rd quarter in a row that Fox has topped the charts, including a massive 144 million interactions on Facebook, a 725% increase from the same quarter last year. The network also saw significant growth in interactions on Instagram and X, further consolidating its social media dominance.

New Audience Metrics and Digital Strategy

Fox News Digital’s performance has been bolstered by its strategic approach to audience engagement, including innovative programming and coverage of current events that resonate deeply with the public. Interestingly, other major brands such as CNN and The New York Times have chosen not to include Social Incremental data in their digital metrics, diverging from practices adopted by Fox News, CBS, NBC, The Washington Post, and ABC.

Final Insights into a Historic Quarter

The remarkable success of Fox News Digital in the first quarter of 2025 not only underscores its resilience and relevance in the fast-evolving digital news space but also highlights an ongoing trend of increasing viewer engagement. As audiences continue to seek comprehensive news coverage and analysis, Fox News Digital’s leading performance is a testament to the effectiveness of its content strategy and audience-first approach.

Moving forward, it will be fascinating to observe how Fox News Digital continues to adapt to changing viewer preferences and maintain its leadership position amidst an increasingly competitive environment.