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Meghan Markle’s lifestyle brand As Ever is in hot water before its official launch. The brand’s logo is reportedly being scrutinized due to claims that it closely resembles the historic coat of arms of Porreres, a town in Mallorca, Spain.
Xisca Mora, the mayor of Porreres, has hinted at potential legal action against the Duchess of Sussex, asserting that the brand logo is nearly identical to their town’s coat of arms, which dates back to 1370.
The logo of As Ever, which features a striking black and white depiction of a palm tree bordered by two hummingbirds, has caught the attention of locals and experts alike. This design is prominently displayed on the brand’s website, raising concerns about its originality.
The coat of arms from Porreres prominently features a colorful palm tree alongside two birds depicted flying toward it. The resemblance to Markle’s logo has garnered significant media attention and sparked debates regarding design originality.
Doug Eldridge, a branding expert and the founder of Achilles PR, commented on the situation, describing it as a comedy of errors, suggesting that these issues stem from self-inflicted mistakes by Meghan and her team. He stated,